As an entrepreneur juggling two highly creative companies, my daily routine is a delicate dance between these two worlds. To maintain focus on the daily tasks essential for the smooth operation of both my handmade earring and accessory business and my handmade Christmas ornament and gifting business, I've developed a practical approach.
Each morning, I start by creating a to-do list, which is more like a "don't-you-dare-do-anything-outside-this-list" kind of list. It's my anchor to keep me on track. But, creativity never sleeps, and I've learned not to let my ideas slip away.
So, as inspiration strikes, I make sure to jot down those ideas. Whether it's a new earring design or a unique concept for a Christmas ornament, I don't want to lose a single spark of creativity. However, I also know the importance of staying focused on my immediate tasks.
That's where "Burst 45" comes in. It's my secret weapon. When I allocate 45 minutes for a Burst 45 session, it's like opening a door to my imagination and letting it run wild. During this time, I cut, sketch, research, and doodle to my heart's content. There are no rules, no restrictions, just unbound creativity.
But here's the trick: I won't let myself get lost in it for too long. After those 45 minutes, I pull myself back to reality and continue with my daily tasks. This method ensures that my creativity is channeled into bursts of productivity without overwhelming me.
Balancing two creative businesses isn't always easy, but this approach allows me to maintain the discipline needed to handle daily responsibilities while still nurturing the imaginative essence that fuels both of my unique ventures.